Antica Pizzeria Da Michele's Global Expansion Reaches 50th Location in Como

"Reaching 50 pizzerias worldwide marks a milestone that seemed incredible in 2012, when we began this expansion adventure," explains Alessandro Condurro, CEO of Antica Pizzeria Da Michele in the world - "We aim to reach 60 by the end of the year." "The opening in Como will be a celebration where we will offer our patrons our wheel-sized Margherita, now famous worldwide," continues Francesco De Luca, CEO of Antica Pizzeria Da Michele in the world - "A different approach compared to our usual direct openings to the public, which fits with the event we want to dedicate to location number 50." "Como is transforming into an increasingly sought-after tourist destination, tourists are more and more drawn by the beauty of Lake Como and also by typical Italian food. What product is more famous worldwide than pizza? That's why we chose to bring the oldest and most famous pizza name, Antica Pizzeria da Michele, to the city. We want to give our guests the opportunity to savor the true taste of Neapolitan pizza. We expect a warm welcome, given the numerous requests that have arrived through social media and emails. Como seems to be excited about the news of the upcoming opening, tourists, on the other hand, will be attracted by the prestige and importance of the sign," conclude the partners of Como. The pizzeria is located right in the historic center, between the famous Piazza Cavour and Piazza del Duomo. Piazza Cavour is the main square of the city, directly overlooking the first basin of Lake Como from which the walks along the lake and the boats for navigation start. The new venue consists of two floors, on the ground floor are the kitchen, the bar, the oven, and the services, as well as numerous tables strictly in marble. On the first floor, more tables and the laboratory, where the dough for the pizza is prepared. A large neon logo is placed on the main wall and is visible throughout the pizzeria. A second neon welcomes the customer just past the threshold, in front of the oven on a round wall with tiles. Inside there are about 80 seats and outdoor tables are planned to be placed between Piazza Cavour and Via Caio Plinio Secondo, the street that connects the lake to the Como Cathedral.